{"id":3721,"date":"2021-06-07T12:00:56","date_gmt":"2021-06-07T10:00:56","guid":{"rendered":"https:\/\/www.newmedialabs.de\/?p=3721"},"modified":"2021-06-07T12:00:56","modified_gmt":"2021-06-07T10:00:56","slug":"document-dont-create","status":"publish","type":"post","link":"https:\/\/staging.newmedialabs.de\/en\/2021\/06\/document-dont-create\/","title":{"rendered":"DOCUMENT, DON'T CREATE!"},"content":{"rendered":"<p>We can't say it often enough: social media is a marathon, not a sprint! That means: persevere.<br \/>\nGary Vaynerchuk is not only the most valuable personal brand in the world, but also a real machine when it comes to producing content. How do you keep it up? Gary's trick and his recommendation: Document, don't create!<br \/>\nHis content strategy is based on publishing authentic content by simply taking followers with you on your journey. That makes it easy. Content production becomes a daily companion and you simply show what you are doing. Which step you are currently taking to reach your next goal.<br \/>\nWe think: Good idea and we definitely want to incorporate the strategy into our social media. What do you think? Is this also an idea for you?<\/p>","protected":false},"excerpt":{"rendered":"<p>We can't say it often enough: social media is a marathon, not a sprint! That means: persevere. Gary Vaynerchuk is not only the most valuable personal brand in the world, but also a real machine when it comes to producing content. How do you keep it up? Gary's trick and his recommendation: Document, don't create! His content strategy is based [...]<\/p>","protected":false},"author":4,"featured_media":3722,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-3721","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-allgemein"],"_links":{"self":[{"href":"https:\/\/staging.newmedialabs.de\/en\/wp-json\/wp\/v2\/posts\/3721","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/staging.newmedialabs.de\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/staging.newmedialabs.de\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/staging.newmedialabs.de\/en\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/staging.newmedialabs.de\/en\/wp-json\/wp\/v2\/comments?post=3721"}],"version-history":[{"count":0,"href":"https:\/\/staging.newmedialabs.de\/en\/wp-json\/wp\/v2\/posts\/3721\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/staging.newmedialabs.de\/en\/wp-json\/wp\/v2\/media\/3722"}],"wp:attachment":[{"href":"https:\/\/staging.newmedialabs.de\/en\/wp-json\/wp\/v2\/media?parent=3721"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/staging.newmedialabs.de\/en\/wp-json\/wp\/v2\/categories?post=3721"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/staging.newmedialabs.de\/en\/wp-json\/wp\/v2\/tags?post=3721"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}